UX Insider: Product Hunt Roundup - E. 11

Product Hunt gives you reach. But will your product’s UX make users stay? I reviewed some of this week’s top-voted products.
Daniel Andor
23.4.2025

Here’s a quick breakdown of what’s working, what’s not, and what you can learn from each one 👇

SimplAI

  • A video pop-up launches right as you enter — interrupting the flow and likely getting skipped.
  • The welcome screen forces users to pick between Experience Center and Studio, but the difference isn’t clear — creating friction early on.
  • Navigation and overall user flow feel confusing. Several tasks don’t have a clear end point.

💡 UX Tip:

  • Refine the core flows to guide users toward completing tasks. Show them where they are in the product and what actions are expected at each step.

Airial Travel

  • Layout consistency breaks across pages — some screens feel disconnected.
  • Certain flows are confusing or unintuitive.
  • It’s too easy to delete an itinerary with no warning or undo option.

💡 UX Tip:

  • Polish the overall design and maintain layout consistency. Add safeguards for critical actions to prevent accidental data loss.

Base 44

  • A solid, well-rounded product. Onboarding is smooth and easy to follow.
  • Great example of clarity and focus during the first-use experience.

Supercut

- Onboarding leads users straight to the product’s value.

  • Polished design.
  • The tab that collects watched videos is a smart touch — removes friction and adds convenience.

Stripo

  • Solid tool, but the AI assistant UI feels disconnected — no sidebar, and the only way out is a tiny close button.
  • Navigating between templates is a bit confusing, with unclear categories and limited feedback.

💡 UX Tip:

  • Keep the experience consistent across features. Make navigation intuitive, and ensure users always know how to go back or switch context.

🔑 Key Takeaway:

Smooth flows, clear next steps, and consistent design go a long way in turning new Product Hunt traffic into long-term users.