daniandor.com is now durran.co

Hi there 👋. Durran is a new endeavour for me, where I do the same old thing, helping startups solve business problems but in a more structured way. You can read the whole story on the blog.

Let`s get to know
each other.

I’m the founder of Durran, a product strategy and design studio with a focus on helping ambitious founders build intuitive digital products, accelerate sustainable growth, and pave the road to scale.
I have 12+ years of experience working with startups ranging from early-stage to massive consumer bases as well as enterprise businesses across a wide spectrum of domains. We bring deep expertise and an outcomes-oriented mindset to every project, and have a lot of fun doing it.

In the press

Freelance projects

Medijobs

Platform redesign

Cognetik

Platform redesign

Ooma

Mobile app improvements

Doky`s email client

Redesign the platform

Effective experiments

Fix and redesign the platform

FlipSnack - Content editor

Design new content editor

Past projects

Bliro – Redesign of an AI meeting assistant

How we helped the Bliro team redesign their product, resulting in more efficient development processes, better user activation, and positive user feedback.

Pick – Empowering ride-share drivers

Designing a personal assistant dedicated to helping ride-share excel in their professional journey, from initial paperwork to financial management and beyond.

ProfiCircle – Transforming the fit-out construction industry

How we helped ProfiCircle in its quest to develop a digital platform for fit-out construction projects and significantly cut down on waiting times for receiving validated offers

Satvic Movement – Defining and testing an MVP for an online holistic health education platform

Creating the digital home for a health-conscious workshop community that supports them daily in their quest to improve their lifestyle.

Edus – Streamlining the onboarding process for an EdTech product

When Romania locked down in 2020, education was hit hard. We were driven to make sure students, teachers and parents had better access to the resources they needed.

MEDIjobs – Improving the hiring process in the medical sector

From identifying the main challenge of the platform, to having a tested and validated solution that streamlines the interaction between candidates and medical practices.

“I had the pleasure to work with Daniel for over 5 years on products with millions of users. It would be unfair to give credit to anyone else in the teams for improving the conversion funnel to the very last detail.
Daniel is very logical, highly intellectual with impressive intuition about how users use the products, and he is among the top #3 of the best product people I worked with.”

Raul Popa

TypingDNA

“Working with Daniel was a breath of fresh air for our project at a time when we were struggling. He gave us a new ambitious perspective which we were able to put into practice quickly. He transforms problems into a-ha moments.”

Costina Papari

Edus

“Daniel is a brilliant product guy and passionate designer. Overall, he is driven by delivering results. Working with Daniel was a fantastic experience.”

Andrei Negrau

Siena AI

“Daniel is not only an asset because he’s a highly skilled product designer, but because he’s willing to become the chief stakeholder in your product’s success. He goes above and beyond to provide critical feedback and challenge the team. He actually cares about your product, and therefore, success.”