The role of UX in Startups - 2023 survey summary

What startup founders think about the role of UX in their products. Check out the full report.
Daniel Andor
30.3.2024

After receiving 58 submissions, here are the highlights:

👉 46.6% of the founders believe that UX is very important for their products - rating it 5 / 5

👉 The biggest challenge they face are:

  • how to make the platform easier to use (53.4%)
  • fix broken user flows (39,7%)
  • how build the right product / MVP for their customers (36.2%)

👉 These aspects are important for them because they are looking to:

  • grow important KPIs (11.9%)
  • drive sales / Increase revenue (11.9%)
  • increase engagement (9.0%)

👉 20.7% have a designer on their team, while 43.1% would work with an external partner (freelancer, design studio).

👉 Most of the founders have a budget under 5000 euros.

👉 Most of the teams are 2 - 5 people (56.9%)

👉 From those who answered, 58.6% have less than 10.000 euro ARR or no revenue at all

👉 47.4% are bootstrapped.

Check out all the details in the full report below.